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TV advertising

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Testimonial Videos

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Social Media

 

From the Blog

ZS #002 The Zot Spot; An Olympic Sized Fail…Theories and Business

ZS #002        The Zot Spot

Why Sprinters are Quick…and I am slow.

For quite awhile I have had issu…

ZS #001 The Zot Spot; A Business Lesson from Car Pushing Indians

ZS #001        The Zot Spot

#resultsbasedmarketing

A lesson from car pushing Indians;

A western gu…

Why are 4 billion + videos viewed per day? And is your business cashing in?

The vast majority of people prefer to absorb information through watching videos and there are some not so obvious…

Quotes

Being in business without advertising is like winking in the dark, you know what you are doing but nobody else does.

translated: your target market needs to know what you have to offer.
It takes more than getting your name out there to have a successful advertising campaign. Understanding the core fundamentals of what makes a campaign work is usually the difference between success and failure in an advertising campaign.

translated: what is your U.S.P.? Unique Selling Proposition, what sets your business apart?
You don’t drown by falling into water, you only drown if you stay there.

translated: try something new in a measured way, build on it if it works, move on if it doesn’t.
You don’t have to be the smartest person in the world, you only have to know who is.

translated: no one is strong in all areas, seek competent people in their areas of expertise.
Advertising looks fun & easy to do. So does playing the piano, until you try it.

Begin somewhere. You cannot build a reputation on what you intend to do.

Liz Smith
To do two things at once is to do neither

Publilius Syrus
The great thing in the world is not so much where we stand, as in what direction we are moving

Oliver Wendell Holmes
The worst thing one can do is not to try, to be aware of what one wants and not give in to it, to spend years in silent hurt wondering if something could have materialized -never knowing

Jim Rohn
Imagination is the beginning of creation. You imagine what you desire, you will what you imagine, and at last you create what you will.

George Bernard Shaw
If someone is going down the wrong road, he doesn't need motivation to speed him up. What he needs is education to turn him around

Jim Rohn
No one can possibly achieve any real and lasting success or 'get rich' in business by being a conformist

J P Getty
Tomorrow is often the busiest day of the week

Spanish Proverb